The first known affiliate of Nigerian Institute of Public Relations is the Public Relations Consultancy Association (PRCAN), which according to Cajetan Otuekere-Ubani, was established and inaugurated in 1984 by Major General Tunde Idiagbon, the then Chief of Staff, Supreme Headquarters in General Buhari’s administration. Mr. Toye Ogunmorin was its first president with four consultancy firms as its pioneer members. They are Bloomel Public Relations Practitioners, Progan Promotions, Good Contact Public Relations Services and Philips, Johnson and Associates.
Some of its aims and objectives are to raise and maintain standards in the practice of the profession; and to provide facilities for government, public bodies, professional associations, industrial concerns, financial institutions, social, cultural and religious organisations. It also aims to improve the relationship of public relations professionals with employers and clients, with government and its agencies, with communications media and their agencies.

Some names have been mentioned of those personalities who are the doyens of public relations consultancy in Nigeria. Festus Akande confirmed that consultancy commenced in the late sixties and early seventies with the late Ebun Adesioye, Dr. Clarkson Majomi, Chief Dotun Okubajo, Mr. Olu Ademulegu, Otunba Kunle Ojora and Peter Hospdales as the doyens in the practice. He added that all these practitioners were practising their consultancy service individually with no merger between them.