Sat, Jul 31, 2010
 
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Phil Osagie is President as PRCAN elects new executive

06-2010 | PRNigeria It is a new dawn for the Public Relations Consultants Association of Nigeria (PRCAN) as Dr Phil Osagie has emerged President to step into the shoes of Mr Nn’emeka Maduegbuna who had led the professional association in the last eight years. Also elected during the recent Annual General Meeting in Lagos were Mr Chido Nwakanma, Vice President; Mr John Ehiguese, Hon Secretary-General; Mr Muyiwa Ak...
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The 7 deadly sins of PR (2010 edition)

06-2010 | PR Nigeria The 7 deadly sins of PR (2010 edition) By Michael Snyder In a lightning-fast, 24-hour information cycle, organizations must avoid these common pitfalls A few months ago, a prominent executive—someone who should have known better—asked me: “What is it exactly that you do?” Having been asked this question hundreds of times over the past quarter century, I replied: “Just like a company’s ...
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CSR: Not the Same in Lagos as London - By Paul Seaman

06-2010 | PR Nigeria CSR: Not the Same in Lagos as London - By Paul Seaman Paul Seaman is a firm believer in Corporate Responsibility but argues it is naïve to expect it to be implemented evenly in every country. Amnesty International has accused Shell Nigeria of human rights abuses, spreading pollution and other crimes against corporate responsibility (CSR). It provoked Paul Holmes, editor and publisher of The Holme...
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The Yar'Adua I knew By Olusegun Adeniyi

06-2010 | PR Nigeria The Yar'Adua I knew By Olusegun Adeniyi There has been a massive outpouring of tributes to the late President Umaru Musa Yar'Adua since his passing a few weeks ago. So much so that it is now becoming increasingly difficult for me to recognize the man I served for almost three years. In typical Nigerian fashion, everybody, including those who 'cabalised' his last days, is now eulogizing the late Pr...
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10 ways to get quoted in the media

06-2010 | PR Nigeria 10 ways to get quoted in the media - By Barbara Horwitz-Bennett Follow these tips to help your client or source land good coverage You've suavely managed to score a media interview for one of your experts, but so have a number of your competitors. How do you ensure that your source is quoted prominently in the final published article? ...
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